Tuesday, 07 November 2017 08:01

How To Create Passive Income With A Wordpress.com Blog

Make Money With Free Wordpress.com Blog

Wordpress.com blogs are free to setup and are a great platform for making money online with passive income.

I like using free Wordpress.com blogs to setup passive income streams in niches that have almost no competition, but decent traffic. You can set one up fairly quickly, as seen in the last post, and you don't have to invest any money to get it started.

Can You Make Money With A Wordpress.com Blog?

I get this question a lot. 

There's a lot of different reasons that people are looking to start affiliate marketing using a free blog, but three of the most common reasons are:

  • You're not sure if blogging is right for you, so you want to try it without a monetary investment
  • You don't have much money to start with
  • You're a cheapskate and don't feel like paying $10 for the domain and $4 for hosting

When To Use a Free Wordpress Blog To Making Money Online

There are certain situations when running a free blog can be appropriate for generating passive income online. 

If it's just a matter of trying to save $20, then my recommendation is to not take the cheap route if you can afford it. In almost every case, having your own domain and web hosting is better than saving a few bucks and using a free platform to run your blog (Wordpress, Wix, Weebly, etc...).

The appropriate times to use a free blog are:

  • You already have a paid blog and are setting up sub-niche blogs
  • You honestly just don't have the cash
  • You're trying blogging out to see if it's for you (you don't intent to keep the blog anyway)

In the last post, I showed you how to set up a free Wordpress blog using Wordpress.com. In this post, we'll dive into how to make money from it.

The fundamentals of Blogging

Before we start getting into making money with the blog, let's look at the blogging process:

  • Coming up with blog post ideas
  • Creating content around the ideas
  • Publishing and Sharing the content

Coming Up With Post Ideas

We touched on this in the last post a bit, but there are many ways to find ideas to write about. In your given topic, all you really need to do is go to Google and search for other posts on the topic. This will help you get a sense of what people are looking for and liking within your topic. 

One of the easiest and most basic ways to get ideas is to run Google searches on ideas, see what comes up at the top 10 of Google, and then create something better. Another way is to go to Quora and look for popular questions people have in your topic.

If you know your topic pretty well, then chances are that you have a good idea of what people are looking for concerning that topic. Try doing one of the following:

  • Address a common problem that people have. Write a blog post on how to solve that problem
  • Create a list or roundup, like a "top 10" or "best of" list.
  • Create a tutorial on how to do things within the topic (like this "how to blogging guide" you're reading now)

Once you have solid ideas on the materials that you're going to create the content about, then move on to creating the actual content.

Creating Content For Your Blog

In this tutorial, we're focusing on written blog content. While you could create videos, writing the content is a 101-level activity.

There's many approaches to writing blog content.

I like Neil Patel's approach:

  • Start off with your Introduction
  • Next, Write the conclusion
  • In the body, first create the section or paragraph headings/sub-headings
  • Fill in the content for each heading.
  • Finally add relevant images to the content

It actually goes really quickly.

Provided that you've done your research, collected the data, and know the subject matter, a good 2000 word blog post can easily be written in a few hours after you've gotten the hang of your writing style and speed.

Publishing the content is a two step process.

Sure, hitting the publish button is obvious, but you need to get the word out there that your post has been published. In the beginning, you probably won't have a lot of traffic, so taking the blog post link to social media is a great place to start when you're getting the word out there.

Another thing that you can do is email blog site owners in related niches to let the know you've published the post. There's a way to do this, and we'll get in to it later, but the point I want to get across is that you cant just publish and expect traffic to roll in. You have to go get the traffic yourself.

Now that we have the fundamentals out of the way, we can get on with the fun stuff...

How To Make Money With Your Blog

This part is probably the part that you most want to read. It's all about earning a passive income with your blog. Making money online can be done many different ways, but one of the easiest is called affiliate marketing. Affiliate marketing is where you find related products or services and market them to your readers.

You can do this by:

  • Creating Product Reviews, or mention products you've purchased in blog posts
  • Creating lists of related products (Top 10 best selling books)
  • Create tutorials where you mention a tool or something you've used during the process that can make the job easier

Starting With Product Mentions / Reviews

One of my favorites is just to mention some of the items that I've purchased over time on this blog. You'll notice that in many of my 4PM coffee blog posts, I mention things I've picked up or am looking at buying. 

The reason that I like it is because I can show that I actually own the product. I take pictures of it and post them. The pictures aren't pretty, but there's no denying that I'm a real guy and I have the product in my possession as I write the blog post.

This is what sets you apart from those "fake review" websites where the blog owners don't even buy or try the product, they just write a review blindly.

The other reason is that I'm saying how much I like or don't like it, what it's good at and where it fails. I'm not trying to sell anyone on the product, but at the same time, I'm giving the reader enough information to make a buying decision. This is a softer sell, and if the person does buy the product you're mentioning, there's going to be a lot less animosity if the product doesn't meet the expectation of the buyer. They won't blame you as readily as they would a "fake reviewer" or hard sell blog post.

raspberry pi subsonic blog post screenshot

Notice in the screenshot above that the image is clearly of a Raspberry Pi (green computer board) sitting on the on my desk in front of some headphones. [view the original post here]

The Pi is on, and obviously hooked up to something.

This picture is obviously not a stock photo. At the time, I took it with my Samsung Galaxy S4 at lunch.

On a subliminal level, that picture gives the reader the proof that I actually have this product.

When I do reviews, they're on things that I own. People who read this blog know that, and are more likely to trust what I'm saying because I'm not just trying to sell them smoke and mirrors.

Being credible is so important when you're trying to make money as an affiliate marketer. Gaining the reader's trust by doing what's right, and not trying to pull the wool over their eyes is one of the best things you can do to keep visitors coming back for more.

How To Do Affiliate Linking to Products Mentioned In Your Blog Post

The next thing you will want to do is create affiliate links in your post.

Affiliate links are unique links that places like Amazon provide to you so that if you sell products, you'll get a commission. It's simple enough in theroy:

Mention products; Make money.

Even though the process is simple, it's not as easy as you'd imagine.

If it were, everyone would have quit their jobs and be doing this right now.

There's many sources where you can signup to become an affiliate, but for now, I want you to stick with Amazon.com, and here's why:

  • Amazon is a very reputable and trusted source.
  • The affiliate program is easy to understand
  • They're really good about paying commissions

The ways it works is this:

When you write a blog post, If you mention a product, go over to Amazon and look for that product. If you can find it, and most of the time you will, then you'll copy a special link they give you, and paste it in your blog post as a hyperlink.

Now, when people see the link, and if they click on it, they'll view the product and possibly buy it... 

But Wait... It Gets Better!

You don't just make money on the products that you're promoting, but lets say that person decided to buy 10 other things instead of the one you're recommending.

You'd get paid a commission on all ten of those items, even though you didn't recommend them.

Do You Need To Buy A Domain Name?

"Branding" your site with a domain name is an excellent idea, but you don't have to. I a popular site about bullet journaling that has the domain https://bulletjournals.wordpress.com/. The nice thing about having a free subdomain (that's what this type of URL is called) is that again, it's free but if you do it right, it can be almost as good as having your own domain name.

Last Thoughts

You might be eager to get started, and for good reason. Making money online for nothing seems like a very good proposition. Keep in mind that you will have to invest a lot of time and effort over the days, weeks and months to get things rolling, but it's well worth it in the end. When you see that first sale come in, it's a truly inspiring feeling.

Happy Blogging!